AliExpress is a professional foreign trade trading platform created by Alibaba Group, also known as the overseas version of Taobao. Its software description can be explained from the following aspects:
1、 Platform positioning and functionality
Positioning: AliExpress aims to create an online foreign trade trading platform for Chinese small and medium-sized enterprises to connect with the international market, helping these enterprises easily achieve cross-border transactions.
Function: The platform integrates multiple functional modules such as online ordering, mobile payment, logistics services, etc., providing users with one-stop foreign trade transaction services. Users can browse products, place orders, pay fees, and enjoy global logistics services on the platform.
2、 User groups and shopping experience
User group: AliExpress targets global buyers, including regular consumers, cross-border e-commerce DropShipping sellers, and secondary agents for bulk purchases.
Shopping experience:
Product browsing: Users can browse high-definition product images on the platform, click on favorite products, and use the sharing function to recommend good products to friends.
Purchase process: Users can search or select products according to their own needs, independently decide the purchase quantity and complete online payment, and support multiple mobile payment methods.
Logistics tracking: AliExpress provides global logistics services, allowing users to track the real-time logistics status of orders after payment, ensuring safe delivery of goods.
3、 Merchant Support and Services
Merchant entry: Small and medium-sized enterprises can join AliExpress and conduct real-time transactions with overseas users through the platform, achieving the expansion of foreign trade business.
Product display: Merchants can showcase millions of products on the platform, covering various categories such as fashion, electronic products, home decoration, etc., to meet the needs of different buyers.
Transaction protection: AliExpress provides payment protection services, such as Escrow as a third-party to protect fund security and ensure the rights and interests of both parties in the transaction.
4、 Logistics tools and delivery methods
Logistics tools: AliExpress's logistics tools provide a variety of delivery options worldwide, including international express delivery, air transportation, sea transportation, etc. Sellers can choose the appropriate transportation method based on the nature of the goods and the characteristics of the target market.
Freight tracking: Sellers can track the logistics status of orders by filling in the freight tracking number, and buyers can also view the real-time delivery progress and estimated arrival time of orders.
Storage services: AliExpress also provides hosting services, where merchants can store their goods in the platform's warehouse and the platform is responsible for shipping and distribution, saving time and effort.
5、 Other features and advantages
Multi language support: AliExpress is fully accessible in English and also supports multiple other languages, making it convenient for global buyers to use.
Promotions: The platform often launches various promotional activities, such as offering large discounts in the new user area to help buyers save shopping costs.
Data analysis tools, such as AliexScrape and other open-source tools, can help users extract product data from AliExpress for e-commerce data analysis, price monitoring, product research, and more.